A Splash of Art and Culture in UL
We designed and print managed this project for University of Limerick Visual Arts department to help them promote and inform people about the vast collection of art collections and outdoor sculptures that are available on campus. The brochure includes all sculptures and art collections, with information about the artists who created them. The University houses various national collections and stages many exhibitions and events. This brochure was devised to encourage art lovers and visitors to pick up this Art Trail and enjoy touring the campus to appreciate the beautiful art pieces there. The cover is matt celloglazed with added spot gloss varnish on the paint splashes to add texture. We kept the overall colour scheme neutral to highlight the art itself, and to conform the University’s brand guidelines. The centre spread folds out to show a full campus map with the various art sculptures and collections highlighted at their locations. This brochure will be both useful as a marketing piece and be informative for visitors to the campus.
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